Effects of online recommendations on consumers’ willingness to pay |
Bc:140 |
OR/MS / 60 / 1-2 / 53 |
Behavior-based advertising |
Bc:140 |
OR/MS / 60 / 1-2 / 57 |
Some customers would rather leave without saying goodbye |
Bc:140 |
OR/MS / 60 / 1-2 / 61 |
When customers anticipate liquidation sales: Managing operations under financial distress |
Ef:140 |
OR/MS / 60 / 1-2 / 87 |
Does online word of mouth increase demand? (And how?) Evidence from a natural experiment |
Ez:140 |
OR/MS / 60 / 1-2 / 91 |
Consumer choice and market outcomes under ambiguity in product quality |
Ez:140 |
OR/MS / 60 / 1-2 / 95 |
Does offline TV advertising affect online chatter? Quasi-experimental analysis using synthetic control |
Fc:140 |
OR/MS / 60 / 1-2 / 107 |
Consumer price search and platform design in internet commerce |
Fc:140 |
OR/MS / 60 / 1-2 / 113 |
On direct vs. indirect peer influence in large social networks |
Fc:140 |
OR/MS / 60 / 1-2 / 117 |
Changing their tune: How consumers’ adoption of online streaming affects music consumption and discovery |
Fc:140 |
OR/MS / 60 / 1-2 / 121 |
Advertising to early trend propagators: Evidence from Twitter |
Fc:140 |
OR/MS / 60 / 1-2 / 125 |
Competition and crowd-out for brand keywords in sponsored search |
Fc:140 |
OR/MS / 60 / 1-2 / 129 |
Do bags fly free? An empirical analysis of the operational implications of airline baggage fees |
Db:140 |
OR/MS / 59 / 5-6 / 443 |
Social media analytics: Literature review and directions for future research |
Fc:140 |
OR/MS / 59 / 5-6 / 497 |
Bidding for multiple keywords in sponsored search advertising: Keyword categories and match types |
Fc:140 |
OR/MS / 59 / 5-6 / 501 |
Customer referral incentives and social media |
Fc:140 |
OR/MS / 59 / 5-6 / 505 |
Online shopping and platform design with ex ante registration requirements |
Fc:140 |
OR/MS / 59 / 5-6 / 509 |
Dynamic product rotation in the presence of strategic customers |
Az:140 |
OR/MS / 59 / 3-4 / 205 |
Eliminating the inconvenience of carrying: Optimal pricing of delivery service for retailers |
Cd:140 |
OR/MS / 59 / 3-4 / 253 |
Omni-channel retail operations with buy-online and pick-up-in-store |
Fa:140 |
OR/MS / 59 / 3-4 / 307 |
Inventory disclosure in online retailing |
Fc:140 |
OR/MS / 59 / 3-4 / 313 |
Understanding voluntary knowledge provision and content
contribution through a social-media-based prediction market:
A field experiment |
Fc:140 |
OR/MS / 59 / 3-4 / 317 |
Optimal contracts for intermediaries in online advertising |
Fc:140 |
OR/MS / 59 / 3-4 / 321 |
Why outlet stores exist: Averting cannibalization in product line extensions |
Af:140 |
OR/MS / 59 / 1-2 / 21 |
Add-on policies under vertical differentiation: Why do luxury hotels charge for internet while economy hotels do not? |
Ag:140 |
OR/MS / 59 / 1-2 / 25 |
Gender and negative network ties: Exploring difficult work relationships within and across gender |
Ba:140 |
OR/MS / 59 / 1-2 / 49 |
A comprehensive approach to revealed preference theory |
Bc:140 |
OR/MS / 59 / 1-2 / 53 |
Measuring and understanding brand value in a dynamic model
of brand management |
Db:140 |
OR/MS / 59 / 1-2 / 119 |
Customer satisfaction as mediator between website service quality and repurchase intention: An emerging economy case |
Fc:140 |
OR/MS / 59 / 1-2 / 155 |
The influence of salesperson depression, low performance and
emotional exhaustion on negative organizational deviance |
Az:140 |
OR/MS / 58 / 5-6 / 461 |
Self-signalling and prosocial behavior:
A cause marketing experiment |
Bc:140 |
OR/MS / 58 / 5-6 / 465 |
Signalling virtue:
Charitable behavior under consumer elective pricing |
Bc:140 |
OR/MS / 58 / 5-6 / 469 |
Dynamic pricing in the presence of social learning
and strategic consumers |
Dz:140 |
OR/MS / 58 / 5-6 / 509 |
How to escape a declining market: Capacity investment or exit |
Ef:140 |
OR/MS / 58 / 5-6 / 519 |
When more selection is worse |
Bc:140 |
OR/MS / 58 / 4 / 325 |
Behavioral anomalies in consumer wait-or-buy decisions
and their implications for markdown management |
Bc:140 |
OR/MS / 58 / 4 / 329 |
Revealed preference tests of collectively rational
consumption behavior: Formulations and algorithms |
Db:140 |
OR/MS / 58 / 4 / 353 |
Cost-effective quality assurance in crowd labeling |
Fc:140 |
OR/MS / 58 / 4 / 381 |
Online and offline information for omni-channel retailing |
Fc:140 |
OR/MS / 58 / 4 / 385 |
Search for information on multiple products |
Fc:140 |
OR/MS / 58 / 4 / 389 |
Optimizing performance-based internet advertisement campaigns |
Fc:140 |
OR/MS / 58 / 4 / 393 |
Product line bundling:
Why airlines bundle high-end while hotels bundle low-end |
Ag:140 |
OR/MS / 58 / 3 / 195 |
How do delay announcements shape customer behavior? An empirical study |
Az:140 |
OR/MS / 58 / 3 / 197 |
Brand experience and emotional attachment in services:
The moderating role of gender |
Bc:140 |
OR/MS / 58 / 3 / 205 |
360i generates nearly $1 billion in revenue for internet paid-search clients |
Fc:140 |
OR/MS / 58 / 3 / 259 |
Providing a window of opportunity for converting eStore visitors |
Fc:140 |
OR/MS / 58 / 3 / 263 |
Popularity or proximity: Characterizing the
nature of social influence in an online music community |
Fc:140 |
OR/MS / 58 / 3 / 267 |
Dynamic pricing to minimize
maximum regret |
Ez:140 |
OR/MS / 58 / 1-2 / 113 |
New product design under
channel acceptance: Brick-and-mortar, online-exclusive or
brick-and-click |
Fa:140 |
OR/MS / 58 / 1-2 / 121 |
Ticking away the moments:
Timing regularity helps to better predict customer activity |
Db:140 |
OR/MS / 57 / 5-6 / 485 |
Attribution strategies and return on keyword investment
in paid search advertising |
Fc:140 |
OR/MS / 57 / 5-6 / 541 |
Investigating purchase conversion
by uncovering online visit patterns |
Fc:140 |
OR/MS / 57 / 5-6 / 545 |
Decision making and the price setting newsvendor:
Experimental evidence |
Ea:140 |
OR/MS / 57 / 4 / 361 |
Standardization and the effectiveness of online advertising |
Fc:140 |
OR/MS / 57 / 4 / 383 |
Personalized online advertising effectiveness:
The interplay of what, when and where |
Fc:140 |
OR/MS / 57 / 4 / 387 |
The ongoing evolution of US retail: A format tug-of-war |
Ag:140 |
OR/MS / 57 / 3 / 197 |
A dollar for your thoughts: Feedback-conditional rebates on eBay |
Bc:140 |
OR/MS / 57 / 3 / 205 |
Optimal dynamic pricing with patient customers |
Da:140 |
OR/MS / 57 / 3 / 233 |
Designing warning messages for detecting biased online
product recommendations: An
empirical investigation |
Fc:140 |
OR/MS / 57 / 3 / 263 |
Keyword search advertising and
first-page bid estimates: A strategic analysis |
Fc:140 |
OR/MS / 57 / 1-2 / 129 |
Evaluating behaviorally motivated policy:
Experimental evidence from the light bulb market |
Bc:140 |
OR/MS / 56 / 5-6 / 463 |
Consumer uncertainty and purchase decision reversals:
Theory and evidence |
Bc:140 |
OR/MS / 56 / 5-6 / 467 |
Social contagion in new product trial and repeat |
Fc:140 |
OR/MS / 56 / 5-6 / 553 |
Consumer search activities and the value of ad positions
in sponsored search advertising |
Fc:140 |
OR/MS / 56 / 5-6 / 557 |
The buffer effect: The role of color
when advertising exposures are brief and blurred |
Fc:140 |
OR/MS / 56 / 4 / 393 |
Licensing radical product innovations to speed up diffusion |
Af:140 |
OR/MS / 56 / 1-2 / 21 |
“With a little help from new friends”: Boosting information
cascades in social networks based on link injection |
Fc:140 |
OR/MS / 56 / 1-2 / 133 |
Usage experience with decision aids and evolution of online purchase behavior |
Fc:140 |
OR/MS / 56 / 1-2 / 135 |
Why, when, and how much to entertain consumers in
advertisements? A web-based facial tracking field study |
Fc:140 |
OR/MS / 56 / 1-2 / 139 |
Supporting new product or service introductions:
Location, marketing and word of mouth |
Cz:140 |
OR/MS / 55 / 5-6 / 523 |
Does quality matter for innovations in low income markets? The case of the Kenyan mobile phone sector |
Dz:140 |
OR/MS / 55 / 5-6 / 533 |
Should event organizers prevent resale of tickets? |
Ef:140 |
OR/MS / 55 / 5-6 / 555 |
Dell’s channel transformation: Leveraging operations research
to unleash potential across the value chain |
Az:140 |
OR/MS / 55 / 4 / 331 |
The impact of guanxi on ethical perceptions: The case of Taiwanese salespeople |
Az:140 |
OR/MS / 55 / 4 / 335 |
Using strategic idleness to improve customer service experience in service networks |
Cd:140 |
OR/MS / 55 / 4 / 357 |
Price competition with consumer confusion |
Dz:140 |
OR/MS / 55 / 4 / 369 |
Optimal uniform pricing strategy of a service firm when facing two classes of customers |
Ez:140 |
OR/MS / 55 / 4 / 387 |
The service revolution and the transformation of marketing science |
Az:140 |
OR/MS / 55 / 3 / 217 |
Authenticity and consumer value ratings: Empirical tests from the restaurant domain |
Bc:140 |
OR/MS / 55 / 3 / 221 |
Are consumers hesitant to purchase national brands manufactured in other countries? |
Ag:140 |
OR/MS / 55 / 1-2 / 39 |